‘The Business Case for Mass-market Deployment of Plugin Vehicles’
Abstract
1. Detailed bottom-up projections of future vehicle characteristics, performance (such as electric range and efficiency) and costs to 2050 have been developed for the full range of future powertrain options (including plug-in vehicles and more conventional vehicles);
2. Consumer attitudes and behaviours have been researched through real-world trials and extensive surveys with ‘mass-market’ consumers, including a choice experiment to quantify consumers’ willingness to pay for specific vehicle attributes;
3. The requirements and costs for the supporting recharging infrastructure and its integration into the UK electricity system have been identified; and
4. The economics and carbon benefits have been evaluated in the context of plug-in vehicles as a component of the UK’s future low carbon energy and transport systems. This paper reflects work completed in mid 2011 by a consortium of Arup, Leeds University and E.ON, primarily focusing on item (4) [1] and drawing on insights from separate ETI projects into items (1) to (3).
Share and Cite
Butcher, N.; Reid, R. ‘The Business Case for Mass-market Deployment of Plugin Vehicles’. World Electr. Veh. J. 2012, 5, 960-969. https://doi.org/10.3390/wevj5040960
Butcher N, Reid R. ‘The Business Case for Mass-market Deployment of Plugin Vehicles’. World Electric Vehicle Journal. 2012; 5(4):960-969. https://doi.org/10.3390/wevj5040960
Chicago/Turabian StyleButcher, Neil, and Richard Reid. 2012. "‘The Business Case for Mass-market Deployment of Plugin Vehicles’" World Electric Vehicle Journal 5, no. 4: 960-969. https://doi.org/10.3390/wevj5040960