Most Cited & Viewed

Most Cited & Viewed Papers

Citations Article
Customer Experience in Fintech
Factors Determining the Behavioral Intention of Using Food Delivery Apps during COVID-19 Pandemics
 
Impact of the COVID-19 Pandemic on Online Consumer Purchasing Behavior
 
What Makes an Online Review More Helpful: An Interpretation Framework Using XGBoost and SHAP Values
 
The Impact of COVID-19 Pandemic on Student’s E-Learning Experience in Jordan
 
Changes in Consumption Patterns and Tourist Promotion after the COVID-19 Pandemic
 
Young Generation’s Mobile Payment Adoption Behavior: Analysis Based on an Extended UTAUT Model
 
Understanding FinTech Platform Adoption: Impacts of Perceived Value and Perceived Risk
 
What Makes GO-JEK Go in Indonesia? The Influences of Social Media Marketing Activities on Purchase Intention
 
Methodical Aspects of MCDM Based E-Commerce Recommender System
Views Article
Impact of the COVID-19 Pandemic on Online Consumer Purchasing Behavior
Consumer Marketing Strategy and E-Commerce in the Last Decade: A Literature Review
The Impact of Chatbots on Customer Loyalty: A Systematic Literature Review
Factors Determining the Behavioral Intention of Using Food Delivery Apps during COVID-19 Pandemics
The Common Values of Social Media Marketing and Luxury Brands. The Millennials and Generation Z Perspective
Customer Experience in Fintech
Changes in Consumption Patterns and Tourist Promotion after the COVID-19 Pandemic
Research on the Impact of Online Promotions on Consumers’ Impulsive Online Shopping Intentions
The Impact of COVID-19 Pandemic on Student’s E-Learning Experience in Jordan
Measuring Customer Engagement in Social Media Marketing: A Higher-Order Model
Downloads Article
Impact of the COVID-19 Pandemic on Online Consumer Purchasing Behavior
The Impact of COVID-19 Pandemic on Student’s E-Learning Experience in Jordan
Changes in Consumption Patterns and Tourist Promotion after the COVID-19 Pandemic
How to Engage Consumers through Effective Social Media Use—Guidelines for Consumer Goods Companies from an Emerging Market
Consumer Marketing Strategy and E-Commerce in the Last Decade: A Literature Review
Customer Experience in Fintech
Influence of Perceived Risk Dimensions on e-Shopping Behavioural Intention among Women—A Family Life Cycle Stage Perspective
Factors Determining the Behavioral Intention of Using Food Delivery Apps during COVID-19 Pandemics
Social Media Activities and Its Influence on Customer-Brand Relationship: An Empirical Study of Apparel Retailers’ Activity in India
Cross-Border E-Commerce Development and Challenges in China: A Systematic Literature Review
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