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Editorial

Editorial: How Digital Innovators Achieve Customer Value

1
WHU - Otto Beisheim School of Management, Vallendar, Germany
2
Kellogg School of Management, Marketing, Northwestern University, Evanston, IL, The United States of America
J. Theor. Appl. Electron. Commer. Res. 2020, 15(1), I-VIII; https://doi.org/10.4067/S0718-18762020000100101
Published: 1 January 2020

Abstract

This editorial presents special features of digitization in context with innovation[…]

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MDPI and ACS Style

Gellweiler, C.; Krishnamurthi, L. Editorial: How Digital Innovators Achieve Customer Value. J. Theor. Appl. Electron. Commer. Res. 2020, 15, I-VIII. https://doi.org/10.4067/S0718-18762020000100101

AMA Style

Gellweiler C, Krishnamurthi L. Editorial: How Digital Innovators Achieve Customer Value. Journal of Theoretical and Applied Electronic Commerce Research. 2020; 15(1):I-VIII. https://doi.org/10.4067/S0718-18762020000100101

Chicago/Turabian Style

Gellweiler, Christof, and Lakshman Krishnamurthi. 2020. "Editorial: How Digital Innovators Achieve Customer Value" Journal of Theoretical and Applied Electronic Commerce Research 15, no. 1: I-VIII. https://doi.org/10.4067/S0718-18762020000100101

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